(NASHVILLE, TN — AUGUST 05, 2015) Avid rodeo and Western sports fans can now catch their favorite contestants and top rodeos throughout the summer on RFD-TV and RURAL RADIO SiriusXM Channel 147. The summer slate features encore airings of some of the top rodeos in the circuit, along with Western sports highlights, weekly standings, and interviews with top athletes. From the Bob Feist Invitational and the Pikes Peak or Bust rodeo− to the Cody Wyoming and Days of 47 rodeos – Western sports fans can catch all the summer rodeo action on RFD-TV and RURAL RADIO.
On RFD-TV, viewers can watch WESTERN SPORTS WEEKLY every Wednesday at 9 PM ET. WESTERN SPORTS WEEKLY is the top destination for rodeo fans to get the latest information and Western sports standings, all produced to give viewers an inside look from the top. This one-hour weekly program features the latest headlines from rodeos across the country, interviews with top athletes, and weekly standings from Professional Bull Riding (PBR) and Professional Rodeo Cowboys Association. In addition, the show presents weekly segments such as the “athlete of the week,” “team of the week,” and “tip of the week.” Other network programs such as Little Britches Rodeo, Professional Roughstock Series, and Racer’s Edge round out the prime time Wednesday block. Western sports viewers can also catch weekday recaps on the RURAL EVENING NEWS, and complimentary rodeo programming such as Total Team Roping on Friday’s and the Cinch High School Rodeo and Women’s Pro Rodeo on Saturday’s.
“As a network, we know how important this content is for our viewers and it’s our job to deliver it. Western sports programming has been steadily growing for the past two years, especially since we launched The American in 2014,” stated Randy Bernard, Chief Events Officer for RFD-TV. “RFD-TV is continually working with sanctioning bodies and outside rodeo organizations throughout the world to broaden our Western sports programming.”
RFD-TV is available to more than 48 million households across North America and Western sports content is one of the top programming genres responsible for growth on the network. Household viewing for RFD-TV’s Western sports programming was up five percent in 2015 compared with the previous year and receives more than 600,000 adult impressions weekly. Since the beginning of 2015, the Western sports genre has delivered more than 10 million households and hosted 15 million adult viewers.